Web Design & Social Ads
SiriusXM
Sweepstakes
Creating excitement about joining a passionate music and sports community fans by making the existing landing page more informative and engaging.
Web Design & Social Ads
SiriusXM Sweepstakes
Creating excitement about joining a passionate music and sports community fans by making the existing landing page more informative and engaging.
Web Design & Social Ads
SiriusXM Sweepstakes
Creating excitement about joining a passionate music and sports community fans by making the existing landing page more informative and engaging.
Goal
The existing landing page overlooked SiriusXM Trialers, a key user group. The goal for the new landing page was to directly address early trialers in the first 30 days, helping them see the value of becoming a paid SXM subscriber.
Existing Landing Page
Goal
The existing landing page overlooked SiriusXM Trialers, a key user group. The goal for the new landing page was to directly address early trialers in the first 30 days, helping them see the value of becoming a paid SXM subscriber.
Goal
The existing landing page overlooked SiriusXM Trialers, a key user group. The goal for the new landing page was to directly address early trialers in the first 30 days, helping them see the value of becoming a paid SXM subscriber.
The Existing Landing Page
Existing Landing Page
The Existing Landing Page
Approach 1
Reliance on stacked peekaboo carousels, a simple marquee and clear a call-to-action to create a streamlined browsing experience.
Approach 1
Reliance on stacked peekaboo carousels, a simple marquee and clear a call-to-action to create a streamlined browsing experience.
Approach 1
Reliance on stacked peekaboo carousels, a simple marquee and clear a call-to-action to create a streamlined browsing experience.
Social Media Ads
Five animated social ads create a dynamic narrative that captures attention, builds anticipation, and drives conversions by catering to diverse user motivations.
Social Media Ads
Five animated social ads create a dynamic narrative that captures attention, builds anticipation, and drives conversions by catering to diverse user motivations.
Driving Urgency
Driving Urgency
Highlighting Events & Perks
Highlighting Events & Perks
Exclusivity
Exclusivity
How To Use
How To Use
Teaser
Teaser
Approach
Approach
The approach centered around carousels to effectively present the numerous sweepstakes. It emphasized information design to seamlessly navigate the extensive copy, legal requirements, and other essential details.
The approach centered around carousels to effectively present the numerous sweepstakes. It emphasized information design to seamlessly navigate the extensive copy, legal requirements, and other essential details.
Reflection
Reflection
The project was highly engaging, sparking a wealth of creative ideas. Collaborating with the client’s development team required finding a balanced approach. However, due to module development limitations and time constraints, some of our more experimental concepts couldn’t be fully realized.
The project was highly engaging, sparking a wealth of creative ideas. Collaborating with the client’s development team required finding a balanced approach. However, due to module development limitations and time constraints, some of our more experimental concepts couldn’t be fully realized.
Behind the Scenes
Behind the Scenes
Designers: Vanshika Harlalka, Dalen Oshiro
Creative Directors: Adan Romero, Anet Melo
Designers: Vanshika Harlalka, Dalen Oshiro
Creative Directors: Adan Romero, Anet Melo